Introduction

Twitter has become a vital communication channel for Web3 games, offering a platform for community engagement, brand visibility, and marketing efforts. This report will cover:

• The activity and types of content shared on Angelic's Twitter account.
• The strategies used by Angelic to engage with its followers and foster community interaction.
• The use of visual content and media to enhance engagement and brand visibility.
• The alignment of Angelic's Twitter strategy with its broader marketing and player engagement goals.

Activity and Content

Angelic's Twitter account is actively used to share updates, engage with the community, and promote the game. [1a] [2a]

• The account frequently posts updates about the game's development, including key milestones and announcements. [1a]
• Community events and achievements are regularly highlighted, fostering a sense of inclusivity and recognition. [3a]
• The account also shares behind-the-scenes content, such as livestreams and development insights, to keep the community informed and engaged. [1c]

Engagement Strategies

Angelic employs various strategies to engage with its Twitter followers, fostering a sense of community and interaction. [4a]

• The account encourages followers to participate in CTA (Call to Action) activities, such as retweeting or mentioning the game, to earn Community Points (CP). [4a]
• Community members who actively engage with the account are recognized and rewarded, enhancing loyalty and participation. [3b]
• The account actively responds to community feedback and inquiries, maintaining open lines of communication with followers. [2a]

Community Interaction

Angelic's Twitter account plays a crucial role in fostering community interaction through various initiatives and events. [3a]

• The account hosts community awards and contests, recognizing active and engaged community members with exclusive rewards. [3b]
• Livestream events, such as the one hosted by the Game Director and Operations Director, provide opportunities for direct interaction and community building. [3e]
• The account actively promotes community-driven content, such as fan art and user-generated creations, fostering a collaborative environment. [5a]

Visual and Media Usage

Angelic leverages visual content and media effectively to capture attention and enhance brand visibility. [3b]

• The account regularly shares visually appealing content, such as game updates, concept art, and hero skins, to keep the community engaged. [6a]
• Livestreams and video content are used to provide behind-the-scenes insights and showcase key features of the game. [3e]
• The account also utilizes themed posters and exclusive visuals to reinforce the game's identity and engage the community. [3b]

Alignment with Overall Strategy

Angelic's Twitter strategy is well-aligned with its broader goals of marketing and player engagement. [4c]

• The account actively promotes the game's vision of a collaborative intellectual property, encouraging player participation and creativity. [2c]
• By offering rewards like Community Points (CP) and exclusive content, the account incentivizes engagement and loyalty among its followers. [4a]
• The account’s focus on community-driven content and events aligns with the game's emphasis on player collaboration and inclusivity. [5a]

Conclusion

Angelic's Twitter account serves as a highly effective and strategic communication channel, significantly contributing to the game’s brand visibility, community engagement, and marketing efforts. With a focus on active community interaction, visually appealing content, and alignment with broader strategic goals, the account plays a pivotal role in Angelic’s overall player engagement strategy.

• The account’s frequent updates, contests, and recognition of community members foster a strong sense of inclusivity and loyalty. [3b]
• The strategic use of visual content and media enhances engagement and keeps the community informed and excited about the game. [6a]
• The account’s alignment with Angelic’s collaborative and community-driven vision ensures that it remains an integral part of the game’s marketing and player engagement efforts. [4c]

References

[1] Eliza Crichton-Stuart. Angelic Open Alpha: New Features, AI Gameplay, and More. GAM3S.GG. 4 Jul 2024. Available from: https://gam3s.gg/news/angelic-open-alpha-steam

[2] Yekatsiaryna Pshanichnaya-Kosowska. The Angelic Game - Best Solana NFT Games in the Epic Games Library. Coinpaper. 29 Nov 2023. Available from: https://coinpaper.com/2759/the-angelic-game-best-solana-nft-games-in-the-epic-games-library

[3] Metaverse Game Studios. Angelic Community Awards 2022. Medium. 13 Jan 2023. Available from: https://metaversegamestudios.medium.com/angelic-community-awards-2022-185f5b61dcd9

[4] Angelic. FREQUENTLY ASKED QUESTIONS. Angelic. 27 Dec 2022. Available from: https://www.angelicthegame.com/faq

[5] docs.angelicthegame.com. User Generated Contents. docs.angelicthegame.com. 11 Jun 2024. Available from: https://docs.angelicthegame.com/token-economy-and-utilities/user-generated-contents

[6] Metaverse Game Studios. Exploring The Chaos Theatre: A Tactical Multiplayer Module in Angelic. Medium. 5 Oct 2023. Available from: https://metaversegamestudios.medium.com/exploring-the-chaos-theatre-a-tactical-multiplayer-module-in-angelic-109d00be58f1